This ad program for Camel Cigarette appeared in SPIN magazine, which has a target audience of 18-24 year old males. This was an eight page spread which appeared in the center of the magazine. To the best of my ability, and Netscape Composer, I've tried to reproduce the feel you would have if you had the original advertisement in front of you. Please pay close attention to the use of the logo, the prizes, and what is NOT being told to you on first glance.

Click here for pages 1,2, and 3 of the advertisement.

Click here for pages 4 and 5 of the advertisement.

Click here for pages 6, 7, and 8 of the advertisment.
 
 
 

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